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RSI - Executive Search Firm News | Company Newsletter, December 2007

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RSI Executive Search Firm Company Newsletter, December 2007

Issue: #25
Date: December 1st, 2007
Author: Kellie Davis


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Reaction Search International Executive Search Firm - Executive Search, Executive Recruiting & Sales Search, Sales Recruiting Specialists This Month in the RSI Newsletter
» Communication Strategies: 3 Steps to Take to Have Your Message Heard
Executive Search Firm Newsletter Executive Search Firm Newsletter

Communication Strategies: 3 Steps to Take to Have Your Message Heard

In the corporate world communication can act as a double-edged sword. On one hand, it is paramount to ensuring the presence of a business in the first place. That is, without it, members of the organization would be unsure of what they were responsible for doing. Yet, often times companies find themselves frustrated with the way in which employees interpret the messages they communicate.

More specifically, communication, especially within the corporate realm, finds a myriad of mediums in which messages are communicated to others. E-mail, telephones, memo's, announcements, face to face meetings, etc. are all but a few of the techniques in which companies choose to deliver a message.

 


Continued...

However, as most companies have experienced, he way in which a message is received, especially something of critical importance, heavily depends upon the manner in which it is revealed. For instance, companies are responsible for communicating at various levels within an organization. From the board of directors, management, to the janitor, different messages must be communicated to different people in different positions.

On the other hand, companies too are faced with communicating group-specific messages to certain members of the organization. That is, for example, when a newly appointed C.E.O. for instance wants to share his vision for the company over the next five years with every member of the organization. How does an individual go about doing this? When companies are looking to communicate with the members of the organization it is important that they keep in mind three things:

1. What's the objective? It's important to have an identified purpose to avoid including unnecessary material that will take attention off of your point.

 


Continued...

2. What communication format do you use? Determine the circumstances of communicating your message. Do you use a "tell" style where you inform your members or do you use more of a "consult" style where participation is encouraged?

3. Consider your audience. This is perhaps one of the more important aspects of communication strategy because unless you know your audience, you won't know how to communicate with them. Some additional things to consider when developing your strategy is: What do they know? How much information do they need? What are their biases?

Although these strategies will not devoid companies of communication issues, they can act as valuable resources for companies to consider when they are looking to present the simple to complex messages to members of their company. Further, when the time is taken to develop and formulate a communication strategy it allows the communicator to clearly define the message and for the audience to truly hear it.

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